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Joaquim Cardoso MSc.
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January 23, 2024
This executive summary is based on the article “Samsung’s Galaxy AI is more useful than a chatbot, and it might transform how you use your phone”, published by TechRadar and written by Lance Ulanoff, on January 18, 2024.
What is the message?
Samsung’s Galaxy S24 lineup introduces a transformative AI, labeled “Advanced Intelligence” (AI), with practical applications across various functionalities.
The Galaxy AI, a collaboration of Samsung’s proprietary AI and Google’s contributions, stands out for its user-friendly features, particularly in photography, language translation, text processing, and innovative applications like Instant Slow Motion.
ONE PAGE SUMMARY
What are the key points?
Practical and Multi-Purpose AI:
Samsung’s Galaxy S24 lineup showcases AI innovations that go beyond mere buzzwords, providing practical and multi-pronged functionalities.
The AI, officially known as “Advanced Intelligence,” combines Samsung’s home-grown AI with insights from Google.
AI in Photography:
The Galaxy AI in the camera system analyzes photos, offering non-destructive fixes such as shadow and reflection adjustments.
Image manipulation tools are powerful, allowing users to enhance or modify photos with ease.
User-Friendly Features:
AI features are generally easy to use, well-crafted, and often proactive, enhancing user experience.
Samsung’s AI capabilities are positioned as local or hybrid, minimizing reliance on cloud connectivity.
Language Translation and Text Processing:
Live translation in calls demonstrates utility, although some modalities are noted in the process.
AI assists in adjusting tones in messages, providing users with options like “Chill” or “Shakespeare” for different conversational styles.
Innovative Applications:
Instant Slow Motion, a feature that adds slow-motion effects to recorded videos, showcases the practical use of AI in creative functions.
Circle to Search utilizes AI to recognize and provide instant information about objects circled in photos, bridging the gap between perception and search intention.
Smart Note Organization:
Galaxy AI aims to make sense of text data, offering summarizations and organization of notes and text-based information.
No New Virtual Assistant; Focus on Practical Mysteries:
The Galaxy S24 lineup does not introduce a new virtual assistant, and Bixby is not emphasized in Samsung’s AI strategy.
Galaxy AI focuses on addressing everyday mysteries in search, images, text, calls, video, and notes.
What are the key examples?
Photography Enhancements: AI in the camera system identifies and fixes issues like shadows and reflections in photos.
Language Translation: Live translation during calls provides a utility, though some modalities are noted.
Instant Slow Motion: AI-generated frames seamlessly add slow-motion effects to recorded videos.
Conclusion
Samsung’s Galaxy S24 lineup presents a promising implementation of AI, going beyond industry buzzwords to offer practical and user-friendly features.
The focus on addressing daily challenges across various functions, along with innovations like Instant Slow Motion and Circle to Search, positions Galaxy AI as a rational and well-thought-out addition to the smartphone experience.
While not claiming perfection, the early estimation is that the Galaxy S24 Ultra’s AI implementation is useful and enhances the overall user experience.
